Název:	Trademark infringements in the domain “.cz”
Autoři:	Gongol, Tomáš
Citace zdrojového dokumentu:	E+M. Ekonomie a Management = Economics and Management. 2019, roč. 22, č. 4, s. 162-181.
Datum vydání:	2019
Nakladatel:	Technická univerzita v Liberci
Typ dokumentu:	článek article
URI:	http://hdl.handle.net/11025/36044
ISSN:	2336-5604 (Online) 1212-3609 (Print)
Klíčová slova:	alternativní řešení sporů;doménové jméno;logistické regrese;porušení ochranné známky
Klíčová slova v dalším jazyce:	alternative dispute resolution;domain name;logistic regression;trademark infringement
Abstrakt v dalším jazyce:	This article deals with finding and evaluating the extent of trademark infringements in the field of domain “.cz” (further referred to as Czech domain). Not only in the Czech legal environment, the question of disputes between intellectual property rights (esp. trademarks) and domain names has traditionally been included in the interpretation of information technology law (Polčák et al., 2018; Lloyd, 2011) or internet law (Jansa et al., 2016; Edwards & Waelde, 2009). Trademarks have a number of functions in the market economy that are described in a number of professional publications (e.g. Horáček et al., 2017) and also extended by follow-up judicial practice. The trademark is an important business identifier for entrepreneurs. It reinforces sales of goods and services on the market, therefore, the entrepreneurs invest considerable financial resources into promoting it (see, for example, Crass et al., 2019). Its basic function is to distinguish the products or services of one trader from the products and services of another and it protects consumers from misleading (Lukose, 2013).
Práva:	CC BY-NC 4.0
Vyskytuje se v kolekcích:	Číslo 4 (2019) Číslo 4 (2019)

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