Title:	New business model of educational institutions
Authors:	Drozdová, Matilda
Citation:	E+M. Ekonomie a Management = Economics and Management. 2008, č. 1, s. 60-68.
Issue Date:	2008
Publisher:	Technická univerzita v Liberci
Document type:	článek article
URI:	http://www.ekonomie-management.cz/download/1331826659_af57/06_drozdova.pdf http://hdl.handle.net/11025/17215
ISSN:	1212-3609 (Print) 2336-5604 (Online)
Keywords:	obchodní model;e-vzdělávání;e-learning;inovace ve vzdělávání
Keywords in different language:	business model;e-education;e-learning;innovation in education
Abstract in different language:	Changes in technologies have always caused changes in the whole society. It happened in the times of steep industrial development, and it is happening nowadays, along with the development of information-communication technologies. The area of education has also been part of the who- le-society changes. The basic change to be implemented in education is truthfully expressed by the tip of the week of a www page as follows: ́The uneducated of the 21st century will not be those who cannot read and write but those who cannot learn, unlearn and re-learn. ́ To fulfil the idea above, we need a new approach to the implementation of education, as well as a new model of educational institutions. The educational process, the way it has existed up to now cannot bring a different result of education. In general, the basis for the implementation of changes is creating a new business model. Although the notion ́business model ́ has not been used by educational institutions and the meaning of the term ́business ́ is not possible to connect with its meaning in production enterprises, this kind of approach is necessary from the viewpoint of the changes in education and the implementation of information-communication technologies that are referred to as e-education . The business model of educational institution was solved in the frame of the Research Target of the Government Issue Program called „Using of ICT and new generation networks platform in the education“ [15]. As the basic for creating the business model of educational institution was use the general business model, recommended for information infrastructure services, where e-education is as a service specifies. At this meta-level business model contains from two parts: educational system and infrastructure that support it. Each part of the business model is provided by means of the different professions, teachers and ICT specialists. Cooperation and collabora- tion between them is needed by the successful implementation of e-education and the business model describes it.
Rights:	© Technická univerzita v Liberci CC BY-NC 4.0
Appears in Collections:	Číslo 1 (2008) Číslo 1 (2008)

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