Title: | Attracting Millennials with Social Media and Recruitment Websites |
Authors: | Mičík, Michal |
Citation: | MIČÍK, M. Attracting Millennials with Social Media and Recruitment Websites. In: Proceedings of the International Scientific Conference of Business Economics, Management and Marketing 2018. Brno: Masaryk University, 2018. s. 153-161. ISBN 978-80-210-9164-1. |
Issue Date: | 2018 |
Publisher: | Masaryk University |
Document type: | konferenční příspěvek conferenceObject |
URI: | http://hdl.handle.net/11025/31271 |
ISBN: | 978-80-210-9164-1 |
Keywords in different language: | Recruitment Websites;Social Media;Millennials |
Abstract in different language: | In recent years, there is increasing evidence that employers need to place greater emphasis on communication with talented young people. Jobseekers usually have only basic information and vague knowledge and experience about a job and organizational characteristics in the early stage of the recruitment process. Nowadays, prospective applicants search for information about future employers by using their recruitment websites and social media. The study identifies whether Czech university business students use social media and recruitment websites to choose their potential employers. The study also investigates whether using social media and recruitment websites for employer research is gender dependent. The paper concludes with theoretical and practical implications, followed by directions for future research and its limitations. |
Rights: | Plný text není přístupný. © Masaryk university |
Appears in Collections: | Konferenční příspěvky / Conference papers (KMO) OBD |
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http://hdl.handle.net/11025/31271
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