The presented bachelor thesis analyses the current marketing activities of Wolt Česko, s. r. o. The first part of the thesis deals with theoretical concepts in the field of services, selected subjects and marketing analyses, which are subsequently applied to the selected company. I...

This bachelor thesis deals with the technical analysis of the cryptocurrency market, more specifically two cryptocurrencies (Bitcoin and Ether), and focuses on the reliability of the RSI and MACD indicators. The main objective of the thesis is to describe each indicator and then ev...

This bachelor thesis deals with the technical analysis of the cryptocurrency market, more specifically two cryptocurrencies (Bitcoin and Ether), and focuses on the reliability of the RSI and MACD indicators. The main objective of the thesis is to describe each indicator and then ev...

The bachelor's thesis is focused on the digitization of taxes and accounting within a chosen economic entity. The theoretical section defines the concept of digitization, describes the level of digitization in the Czech Republic, and outlines the advantages, benefits, risks, and threats&...

The topic of the bachelor thesis is to create an analysis of selected corporate activities of a specific construction company APB Zbůch. The theoretical part explains the theoretical background of the given issue, which concerns logistics and marketing activities. In the practical part&...