| Title: | Science Communication – Why and How? |
| Authors: | Bultitude, Karen |
| Citation: | Science communication se zřetelem na sociálně-vědní témata. 1. vyd. Plzeň: Západočeská univerzita v Plzni, 2011, s. 31-58. ISBN 978 80-261-0082-9. |
| Issue Date: | 2011 |
| Publisher: | Západočeská univerzita v Plzni |
| Document type: | konferenční příspěvek conferenceObject |
| URI: | http://www.zcu.cz/pracoviste/vyd/online/SCICOM_on-line.pdf http://hdl.handle.net/11025/16546 |
| ISBN: | 978 80-261-0082-9 |
| Keywords: | vědecká komunikace;rozvoj;efektivita |
| Keywords in different language: | science communication;development;effectiveness |
| Abstract in different language: | Throughout the developed world there is a general trend of society becoming increasingly distanced from science. Effective public communication of scientific topics is needed for various reasons, for example to overcome public mistrust, improve scientific literacy and enable citizens to play informed roles in democratic societies. This chapter will identify key motivations for science communication as well as outline a variety of mechanisms through which it can occur. Various case studies will be used to highlight international best practice and the chapter will end with the author's personal ‘top tips’ for ensuring success. |
| Rights: | © Západočeská univerzita v Plzni © Karen Bultitude - Ladislav Cabada - František Ježek - Jan Kolář - Tomáš Moravec - Přemysl Rosůlek - Robert Tamchyna - Luboš Veverka - Irena Vlachynská |
| Appears in Collections: | Science communication 2011 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Bultitude.pdf | Plný text | 373,12 kB | Adobe PDF | View/Open |
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