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dc.contributor.authorKresa, Zdeněk
dc.contributor.authorHeyes, Adam
dc.contributor.editorKresa, Zdeněk
dc.date.accessioned2023-10-28T15:12:59Z
dc.date.available2023-10-28T15:12:59Z
dc.date.issued2022
dc.identifier.citationKRESA, Zdeněk (ed.) Business Trends 2022, Plzeň 2022, p. 84-98.en
dc.identifier.isbn978-80-261-1126-9
dc.identifier.urihttp://hdl.handle.net/11025/54535
dc.description.sponsorshipTento příspěvek byl podpořen z projektu SGS-2021-022 "Výzkum kvantitativních metod v aplikaci na vybrané ekonomické problémy" Fakulty ekonomické Západočeské univerzity v Plzni.cs
dc.format15 s.cs
dc.format.mimetypeapplication/pdf
dc.language.isocscs
dc.publisherFaculty of Economics University of West Bohemiaen
dc.rights© Authors of papersen
dc.subjectbikesharingcs
dc.subjectmikromobilitacs
dc.subjectmobilitacs
dc.subjectudržitelnostcs
dc.subjectveřejná dopravacs
dc.titleCarsharing a další formy sdílené mobility: případová studie z Plzněcs
dc.title.alternativeCarsharing and further forms of shared mobility: case study from Pilsenen
dc.typekonferenční příspěvekcs
dc.typeconferenceObjecten
dc.rights.accessopenAccessen
dc.type.versionpublishedVersionen
dc.description.abstract-translatedThe sharing economy is a phenomenon of the present time. The principle of sharing is successfully used in the field of mobility in the form of services such as bikesharing, carsharing or ridesharing. This paper focuses on the analysis of the offer of shared mobility services in the fourth largest city of the Czech Republic, Pilsen. Potential users can choose from three carsharing possibilities in Pilsen, as well as bicycle sharing service. Scooter sharing service (launched previously) is unavailable in 2022. The situation in the field of shared mobility in Pilsen is specific as, in addition to the offer of private companies, carsharing is also operated by a city-owned company (operating public transport). Further, based on the conducted original research, the awareness of a specific carsharing service among the city residents (public transport users) is mapped. The results show that although awareness of the service is relatively high (more than 70% of respondents), the number of actual users is relatively low. It was also found that women have significantly lower service experience and awareness of carsharing compared to men. Advertising on social media and in public transport vehicles can be assessed as the most effective media in communicating the carsharing offer to the examined segment.en
dc.subject.translatedbikesharingen
dc.subject.translatedmicromobilityen
dc.subject.translatedmobilityen
dc.subject.translatedsustainabilityen
dc.subject.translatedpublic transporten
dc.type.statusPeer-revieweden
Appears in Collections:Konferenční příspěvky / Conference papers (KEM)
Business Trends 2022: Conference Proceedings
Business Trends 2022: Conference Proceedings

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